Posted on June 1, 2009 by LightCentric
Last week, I participated in one of those ubiquitous “golf-outing” fund raisers for a charity whose Board of Directors I am on. At some point during these golf scrambles, a photographer comes around for the obligatory “group shot” of each foursome. We joked a bit about having a “Kodak Moment.” The photographer, of course, was carrying a digital camera, and so the banter moved from “Kodak” to “digital moment,” “pixel moment,” “e-moment,” etc.
I first ventured into the serious pursuit of nature photography in 1977. At that time, it seemed that the only argument was whether Kodachrome 25 or 64 was better. Occasionally, you would see someone using, Kodacolor, Tri-X, or something like that. There were other “players” out there, but Eastman Kodak clearly had the lions share of the market. Certainly Simon and Garfunkel thought so.
Even by the 1990’s, when Fuji had taken dominance in this market, Kodak still seemed to hold its own, particularly with its consumer color negative films. So, as long as film was the media of the day, the “Kodak Moment” phrase still had some traction. I fear, today, that if you were to use the “Kodak Moment” line around my children–who have grown up in the digital age–you would get lots of blank looks.
While I can certainly wax nostalgic about my K-25 (and in my mind there never really has been anything like it), and refrigerators full of different emulsions during the ‘90’s, but I won’t kid myself. Since my move to digital, I have never seriously looked back. In the early years there was a lot of debate about whether digital was a gimmick or a fluke that would never really supplant fine art film and equipment. But I don’t think anyone seriously argues today, that digital is here to stay, and I for one could not be more pleased. It has opened up so many more avenues of creativity at a much lower cost for so many of us.
But I digress. My lead in was about “Kodak Moments.” Perhaps sadly, if digital is here to stay, the “Kodak Moment” is going the way of the Tintype. After a fair amount of banter and debate, I have come up with my new favorite.
I am going with “Adobe Moment.” Hey, maybe it will catch on.
If it does, remember you read it here first (though I don’t doubt someone else has said and/or written it already).
Filed under: MUSINGS, PHOTOGRAPHY | Tagged: Photography; Musings |